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Course Description

Business correspondence (or basically "correspondence", in a business connection) envelops points, for example, promoting, brand administration, client relations, purchaser conduct, publicizing, advertising, corporate correspondence, group engagement, notoriety administration, interpersonal correspondence, representative engagement, and occasion administration. It is firmly identified with the fields of expert correspondence and specialized correspondence.

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Course Syllabus
  • 1 - Introduction to Management: A Look Into the Management Process
  • 2 - The Management Hierarchy: A Look Into the Different Levels of Management
  • 3 - Mintzbergs Managerial Roles
  • 4 - Frederick Winslow Taylors Scientific Management
  • 5 - Administrative Management and Henri Fayols 14 Principles of Management
  • 6 - Webers Bureaucratic Management
  • 7 - The General Environment: What It Is and How To Evaluate It
  • 8 - The Specific Environment: What It Is and How to Evaluate It
  • 9 - Evaluating External Environments: Analyzing the General and Specific Environment
  • 10 - Kohlbergs Stages of Moral Development
  • 11 - Social Responsibility Perspectives: The Shareholder and Stakeholder Approach
  • 12 - Introduction to SMART Goals: How to Establish Goals That Create Long-Lasting Com

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